Optical boutique CustomEyes is joining the South Front District in Wilmington with a concept of offering unique frames in a relaxed setting, said owner Greg Owen. After partnering at an optical shop in Raleigh, Owen moved to Wilmington with the goal of opening his own shop and aiming to replicate the attention to customer service that made the Raleigh retailer successful.
The shop, located at 1540 S. Second St., is in the Container Building, an eight-unit commercial structure in the district. The store had a soft opening June 30 and will have an official opening by the end of July. The CustomEyes space is made from steel and shipping containers and the interior has taken about five months to be finished. One of the things the lens retailer will offer is unique eyeglass options.